Delivery and Materials

Delivery and Materials

Each ad must include:
  • 1.1

    Static ad

    • An index.html file.
    • A capture.jpg file representing the initial state of your ad and in its exact format;
    • An Assets folder containing all of the ad elements (images, scripts, etc.). Sub-folders within the Assets folder are not permitted;
  • 1.2

    Animated ad

    • An index.html file.
    • A capture.jpg file representing the initial state of your ad and in its exact format;
    • An Assets folder containing all of the ad elements (images, scripts, etc.). Sub-folders within the Assets folder are not permitted;
  • 1.3

    Hype ad

    • An index.html file.
    • A capture.jpg file representing the initial state of your ad and in its exact format;
    • An Assets folder containing all of the ad elements (images, scripts, etc.). Sub-folders within the Assets folder are not permitted;
    • If your ad is designed using Hype, you must provide the original file of your project (with extension .hype).
  • More information

    • You must supply only one version of your ad (it must be compatible with all Toronto Star Touch supported devices).
    • All references to .css, .js, .jpg, etc. files must be contained in the index.html file. For example, if your styles.css file contains references to images used in the ad, the content of that file must be transferred to the index.html file.
    • Ad filenames (e.g., images, files, fonts) and links to websites must not contain any of the following characters:
{ } , ' ^ ~ [ ] `
    • When delivering your materials, any external Web links must be embedded in the ad. Otherwise, the ad will be considered incomplete and will be returned to you.
    • The Toronto Star team can embed your external links for you; however, an extra fee will be charged for this service.
    • Your ad must be delivered in compressed format; the .zip file must be uploaded to a web portal. Contact tabletadvertising@starmetromedia.com for information on how to access the portal.
Deadlines

Deadlines

All deadlines listed occur the week before the publish day, unless marked with an asterisk.
publicite-a-produire Download

Ad to be produced by Toronto Star

Publish Day Booking Material Reception Final Approval
All Sections
Monday Monday noon Monday 4:30 p.m. Friday noon
Tuesday Tuesday noon Tuesday 4:30 p.m. *Monday noon
Wednesday Wednesday noon Wednesday 4:30 p.m. *Tuesday noon
Thursday Thursday noon Thursday 4:30 p.m. *Wednesday noon
Friday Friday noon Friday 4:30 p.m. *Thursday noon
Saturday *Monday noon *Monday 4:30 p.m. *Friday noon
Sunday Monday noon Monday 4:30 p.m. Friday noon
* The week of
materiel-complet Download

Complete materials delivered by client

Ads to be produced Booking Material Reception
Regular edition
Monday Wed 4:30 p.m. Thurs noon
Tuesday Thurs 4:30 p.m. Fri noon
Wednesday Fri 4:30 p.m. Mon noon
Thursday Mon 4:30 p.m. Tues noon
Friday Tues 4:30 p.m. Wed noon
Saturday Wed 4:30 p.m. Thurs noon
Sunday Wed 4:30 p.m. Thurs noon
Weekly Sections
Breathe: Fitness (Mon) Tues 4:30 p.m. Wed noon
Breathe: Love etc., Smart Money (Tues) Wed 4:30 p.m. Thurs noon
Breathe: Feast (Wed) Thurs 4:30 p.m. Fri noon
Breathe: Fashion (Thurs) Fri 4:30 p.m. Mon noon
Breathe: Home, Wheels (Fri) Mon 4:30 p.m. Tues noon
The Good Life, Destinations, Properties, Interface (Sat) Tues 4:30 p.m. Wed noon
Breathe: Family, Book-ish, Tech (Sun) Tues 4:30 p.m. Wed noon
All deadlines occur the week before the publish date